Marketing & Communications Specialist

About TruX Retail Partner TruX Retail Partner is a retail solutions company built to work differently. We combine experienced people, adaptable solutions, and forward-thinking technology to help retailers solve complex challenges and execute with confidence. Marketing & Communications Specialist The Marketing & Communications Specialist leads TruX’s marketing campaigns, brand strategy, and internal and external communications to strengthen market positioning, brand awareness, and business growth. The role advises executive leadership on marketing strategy, brand positioning, communications priorities, and business development opportunities, translating market intelligence and business objectives into strategic recommendations that influence business decisions and organizational growth. The Marketing & Communications Specialist leverages market research, competitive insights, and performance metrics to identify opportunities, optimize marketing effectiveness, and strengthen TruX’s industry presence and value proposition. Essential Functions Lead marketing campaigns, brand initiatives, and strategies aligned with TruX’s business objectives, market positioning, and growth priorities. Serve as a strategic advisor to executive leadership on marketing, communications, brand positioning, and business development, providing recommendations and directing initiatives within established objectives and delegated authority. Analyze industry trends, competitive activity, emergi