Mid-Level Marketing Analyst - Paid Media (Remote) - 0322

We are a group that develops and incorporates SaaS (Software as a Service) solutions as a growth engine and enabler of new business lines for the verticals in which we operate: Construction Industry, Legal Intelligence, Operational Efficiency, and Governance and Compliance. We believe the future is built in the present. We are AI First and apply artificial intelligence in our selection processes. Be part of teams that transform challenges into real solutions and help guide businesses toward the future. This position is for working on the product. We are looking for someone with an analytical, strategic, and hands-on profile, who will be responsible for driving our demand generation through media, connecting data, technology, and performance to business results. In your day-to-day, your main challenges will be: Plan, create, execute, and optimize paid media campaigns, focusing on inbound demand generation, operating primarily in Google Ads, Meta Ads, LinkedIn Ads, and Microsoft Ads; Manage budget and channel performance, tracking media indicators and their evolution in the funnel, such as leads, MQLs, SQLs, CAC, and ROAS; Analyze data and build performance reports and dashboards using tools like GA4, Looker Studio, Power BI, and Excel/Google Sheets to generate insights and identify optimization opportunities; Develop and track campaign, audience, creative, offer, and landing page tests, working closely with Content, Design, Pre-sales, and V...