Data Director

About RAB2B RAB2B is a global B2B marketing agency that partners with ambitious brands to drive measurable growth. We combine strategic thinking, media excellence, and operational rigor to deliver integrated solutions across markets. Our culture is built on accountability, clarity, and performance — empowering our teams to lead with ownership while collaborating across disciplines. About the role RAB2B is growing its data practice into a service clients buy in its own right. The Data Director sets its direction and leads the team that delivers it. The role owns how data creates commercial value across the agency: the strategy, the capability roadmap, the offerings taken to market, and the narrative that persuades a client to invest. The Data Director partners with media, account and performance leadership as the person accountable for what data makes possible, and sits with client marketing leaders as the person who explains what their investment produced and what it should fund next. The practice serves enterprise B2B clients across technology, manufacturing and healthcare, delivering measurement, reporting and dashboarding on a modern cloud data stack. Its next phase centers on advanced attribution and incrementality, marketing mix modeling, AI-assisted measurement and a portfolio of commercial data offerings. This is a builder’s mandate. The Data Director carries end-to-end authority over the data discipline — strategy, capability, commercial offerings and team design — wi