Senior Consultant, Digital Experience Optimization

Ready to Make Your Mark? As a Senior Consultant at BlastX, you help clients solve the challenges that stand between customer insight and a better digital experience. You combine the strategic judgment to uncover friction, prioritize opportunities, and design an experimentation roadmap with the hands-on development skills to build, launch, troubleshoot, and measure sophisticated A/B tests and personalization campaigns. In this client-facing role, you own optimization from discovery through activation: interpreting quantitative and qualitative insights, shaping test hypotheses, developing experiences with modern web technologies, ensuring technical quality, and translating results into actionable recommendations. You activate audiences, behavioral signals, and MarTech investments to deliver relevant customer experiences and measurable business outcomes. You have an opportunity to Make Your Mark every day on our clients, teammates, company, industry, and community. Primary Responsibilities Partner directly with client stakeholders to understand business objectives, diagnose digital experience challenges, and advise on optimization and personalization strategy. Analyze web analytics, conversion funnels, customer feedback, heatmaps, session recordings, and user research to identify friction and prioritize high-impact opportunities. Develop test hypotheses, experimentation roadmaps, audience strategies, success metrics, and measurement plans grounded in client goals. Personally des