Social Media Lead & Podcast Spokesperson

Purpose of Role: The purpose of this role is to build and sustain consistent social media momentum that actively supports demand generation across the middle and bottom of the funnel. This is a hands-on position responsible for creating and distributing social content that increases visibility, reinforces key narratives, and connects channels in a way that warms the market and drives inbound interest. The role exists to create a reliable signal through social platforms, ensuring ongoing presence, narrative saturation, and alignment with broader growth objectives. Responsibilities: Podcast Growth & Spokesperson Role Help take Disruption Interruption to the next level as a growth engine (not a vanity podcast) Serve as an on-air spokesperson when needed (segment intros, conversations, special episodes) Represent the company confidently on mic, on camera, and online Be comfortable speaking with founders, executives, and high-profile guests Turn each episode into a coordinated TOF campaign (clips, social, email, landing pages, nurture) Top-of-Funnel Strategy & Execution Build and run TOF strategy across social media platforms Lead social efforts across LinkedIn, X, Instagram, YouTube, and emerging platforms Create awareness campaigns that warm inbound leads before sales engagement Coordinate with PR, leadership, and sales on narratives and timing Repurpose content intelligently (not copy/paste) Actively engage publicly to extend credibility, reach, and trust Skills/Traits