Marketing Lead - DeFi

Headquarters: 11, Tallinn, Estonia URL: http://alium.finance Company Description AliumSwap creates an advanced Cross-chain DEX with Mobile version and GameFi integration. Learn more: https://docs.alium.finance/ Job Description We are in search of a Senior Marketing Expert from DeFi Space. We require someone who will drive brand and product awareness, monetization, user acquisition and market expansion. Qualifications Responsibilities: Lead Content & Communications planning, execution, and metrics reporting, inclusive of content creation and curation, PR, influencer marketing, social media coordination, and partnership co-marketing Develop proactive short and long-form content, communications, and PR strategies and initiatives, and coordinate execution with internal team and external partners Work with Marketing and Management teams to articulate key messaging for audiences Lead the Community Outreach and Social Media associates to drive the Content and Communications calendar for internal (blog, website, community), and external channels and submissions, including white papers, reports, articles, scripts, byline/contributed content, speaking opportunities, and awards Plan and produce thought leadership, press, and partner engagement events Partner with Community Managers to align content, PR, and social media efforts As a major goal, work on and increase the following metrics: TVL, Trading Volume, DAU, Amount of transactions Role Requirements: Exceptional Analytical skill