Head of Marketing

In a nutshell Title: Head of Marketing Location: Fully Remote within UK or US Travel: Up to 20% Days/week: Full Time The Who, What, Where, When & Why We're hiring a Head of Marketing to be the commercial-strategist and editorial owner for OMS marketing across the UK and US. You'll own positioning, product marketing, thought leadership, events and sales alignment. Where things stand today ICPs and buyer personas are defined across UK Academia, US Academia and US Health Systems. Messaging architecture is built and being rolled into sales enablement. First campaigns are running through an external agency, developed in-house. Extensive, hands-on AI experience is essential for this role , not a nice-to-have. You'll personally direct, edit and quality-control AI-produced content and outreach, and own the standards that decide what's good enough to reach a customer. If you don't already work this way, this isn't the right role for you. What You'll Own Campaign Execution (UK & US) Drive end-to-end execution of the marketing campaign calendar across both regions: ABM, paid, organic, email, content, events. Manage our external campaign agency as the in-house counterpart: brief, review, push back, raise quality, hold timelines. Own day-to-day campaign performance - what's working, what to kill, what to double down on - and report into the executive team weekly. Content & Asset Production Produce and ship high-quality marketing assets at pace: web copy, landing pages, case st