Digital Marketing Specialist

Position : Digital Marketing Specialist Salary : Up to $2,400 NZD per month Working Hours & Conditions : Part-Time/Full time, aligned with New Zealand business hours Work Arrangement : Remote ABOUT THE COMPANY:An innovative B2B SaaS platform serving the Allied Health clinic sector. By integrating directly with leading Patient Management Systems, their software provides branded, web-based patient intake forms and dedicated check-in kiosk solutions that streamline clinical operations and enhance the patient journey. Backed by an established strategic roadmap and marketing leadership, the organization is scaling its multi-channel footprint and market reach. ROLE OVERVIEW:Working directly alongside the Marketing Growth Lead, the Marketing Specialist acts as the core tactical execution engine for the brand. This role bridges high-level strategy and day-to-day operations by managing content output, web pages, email nurture sequences, and multi-channel campaigns. It is designed for an autonomous, execution-focused professional who excels at turning strategic roadmaps into measurable pipeline momentum in a fully remote setup. RESPONSIBILITIES: Content Production: Write, edit, and publish blog posts, resources, and case studies that speak to Allied Health clinic owners and practice managers. Manage the content calendar and maintain a consistent publishing cadence. Website & Landing Pages: Build and update pages in Webflow — including landing pages, feature pages, and conversio