Marketing & DevRel Manager - XR, AI

Tasks You own the public voice and the participant experience of a upcoming developer programs. From launch through the program finale, you run the marketing campaign calendar, grow and manage the developer community on Discord, and keep participants engaged, informed, and shipping. You work closely with the program lead, outreach contractors, designers, and partner contacts at major tech companies and developer communities.ResponsibilitiesMarketing & Campaigns Execute a launch campaign timed to a major partner product release, including announcement posts, partner co-marketing, and teaser content Own the cross-channel campaign calendar: social media (X/Twitter, LinkedIn, YouTube), newsletter, and Discord announcements Produce and schedule social content from provided templates and key art; brief designers on new asset needs Coordinate marketing pushes for recurring public lecture events — speaker promotion, registration drives, recap content Support production of marketing videos (intros, showcases, teasers): scripting input, publishing, and distribution Track and report campaign performance (signups, engagement, channel growth) weeklyCommunity Management Build, structure, and moderate the program Discord: onboarding flows, channel architecture, roles, rules, and rituals Drive daily engagement during the intensive program phase: check-ins, deadline reminders, milestone celebrations, troubleshooting escalation Manage participant communications end to end — acceptance emai