Media Buyer/Planner
Full-time
US
Oct 25, 2026
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About the Role
About the project A full-service marketing agency is looking for an experienced freelance Media Buyer/Planner to cover a team member's leave. You'll join the media team and report to a senior media lead. You'll manage day-to-day planning, buying and reporting across a portfolio of higher education, secondary education and nonprofit clients. This is a hands-on role for someone who can plug in quickly and keep campaigns running smoothly. What you'll do Build, launch and optimize multi-channel campaigns across search, display, pre-roll, social and traditional media, working directly in platforms or through vendors Develop and adjust media plans for small to mid-sized budgets, in partnership with senior media staff Handle buying, trafficking, campaign setup, QA and billing, with accurate tracking and documentation Prepare performance reports with clear insights and optimization recommendations Coordinate with vendors on placements and pricing to maximize client value Support account teams with media recommendations and research as needed What you bring 2–4 years of hands-on media buying and planning experience, ideally agency-side Experience with Google Ads, Microsoft (Bing) Ads, Google Marketing Platform (DV360, SA360, Campaign Manager) and ad-serving tools Experience across paid search, paid social, programmatic and online video Intermediate to advanced Excel skills Strong organization and attention to detail, with the ability to juggle multiple campaigns and shifting prioritie