Senior Manager, Web Optimization & Search Strategy

Summary: VIAVI (NASDAQ: VIAV) has a 90+ year history of technical innovations that have evolved to keep pace and address our customer’s most pressing business issues. We make equipment, software, and systems that help to plan, deploy, certify, monitor, and optimize all kinds of networks - like those for mobile phones, service providers, large businesses and data centers. And, we are also at the forefront of optical security – we bend light to develop and deliver optical solutions that provide security to the world’s currencies and safety and performance applications for consumer electronics and spectrometry. We are the people behind the products that help keep the world connected – at home, school, work, at play, and everywhere in between. VIAVI employees are fierce about supporting customer success and we welcome people who bring their best every day to the company - to question, to collaborate and to push for solutions that will delight our customers. Duties & Responsibilities: VIAVI Solutions is seeking an experienced Senior Manager, Web Optimization & Search Strategy to lead website optimization, organic search performance, Generative Engine Optimization (GEO), technical SEO, and conversational search initiatives across the organization. This role serves as the organization’s lead strategist for website optimization, search visibility, content discoverability, and website engagement technologies. The position partners closely with Product Marketing, the Web Team,