Valnet | Performance Marketing Specialist - Auto

Summary: Valnet is hiring a Senior Performance Marketing Manager to directly manage and scale paid acquisition for one or more assigned products within our digital portfolio. This is a hands on role with day to day ownership of campaign execution, optimization, and scaling, with direct accountability for growth, efficiency, and unit economics. The role is best suited for a performance marketer who operates close to the numbers, understands platform mechanics at a granular level, and is comfortable owning outcomes across spend, revenue, and growth. Responsibilities: Own paid acquisition strategy and execution across paid search. Directly manage and optimize campaigns across Google Ads and Microsoft Ads, with exposure to Meta or other platforms as needed. Own relationships and performance management for lead generation partners and marketplaces Valnet works with. Manage budgets, forecasts, and performance targets tied to product level unit economics. Monitor performance at campaign and product level, identifying inefficiencies and scaling opportunities. Design and execute structured experiments across funnels, landing pages, ad copy, and bidding strategies. Collaborate with content and SEO teams to plan and prioritize content aligned with product strategy and performance insights. Work closely with developers to scope and ship acquisition related features such as forms, landing pages, and tracking implementations. Requirements: 3 to 8 years of hands-on experience in performance