Senior Director, Partner Sales Activation - remote opportunity

Description/Responsibilities This role serves as a force multiplier for the Sales organization across all core product lines, including SilverSneakers, ForeverFit, and WholeHealth Living, by accelerating partner-enabled pursuits, centralizing deep partner expertise, and activating onboarded partners and newly sold ASO or channel relationships to create pipeline, subscriptions, and measurable growth. In this role you will lead the revenue realization phase of strategic partnerships, ASO relationships, and channel agreements. The role operates across SilverSneakers, ForeverFit, and WholeHealth Living. This is a senior, hands-on sales role focused on what happens after a partner enters the ecosystem or a new channel relationship is sold: activating the partner’s sales organization, advancing the second and third sale, and generating subscriptions and revenue from the end user market. The role is intentionally distinct from partnership sourcing and contracting, which remains with the VP of Strategic Growth & Partnerships, and from enterprise-wide sales enablement, which remains with GTM Operations. The Senior Director will use the foundation those teams create and apply it directly within each assigned partner engagement to build pipeline, remove barriers, and deliver against commercial targets. This role will partner closely with the VP of Channel Partner Sales and the broader Sales Team to drive activation within customers sold. The ideal candidate combines channel sales le