User Acquisition Manager / Performance Growth Marketer

The League is looking highly analytical marketing leader with a track record of customer acquisition to join our team to help us grow and retain our community of members. The senior acquisition manager will report to our CMO and be based in US timezones. S/he will be responsible for designing our acquisition strategy for paid social, search, and other channels. S/he will work closely with our analytics and product teams to execute our marketing strategy, both paid and owned, by identifying the right channels to acquire the best League users. As the owner of all acquisition channels, you’ll have the unique opportunity to influence and shape our marketing team, acquisition funnel, and performance marketing channels. S/he will also work closely with our CMO to ensure all of our marketing efforts are closely aligned. Responsibilities: Lead and grow the marketing team by leading all acquisition efforts including SEO, ASO, SEM, earned media, social media and PR Oversee the full acquisition funnel, look for opportunities to optimize conversion and efficiency Primary owner of churn and retention rate for The League Define and ensure consistent brand voice across all marketing efforts Develop a clear, consistent process for measuring digital campaign effectiveness & ROI Manage the monthly marketing budget across all paid channels to achieve growth targets at the target CAC, report weekly on performance metrics and spending Create local and hyper local strategies to target and acqu