Media Buyer

We’re The Branding People , a Malaysia-based digital marketing agency serving brands across Southeast Asia. We turn insights into strategy, strategy into creative work, and creative work into measurable impact . Our partners are scaling fast, and performance-driven growth is more important than ever. If you’re a Media Buyer who can turn data, insights, and creative strategy into high-impact campaigns that capture attention and drive measurable results — you’ll fit right in. What You’ll Be Crafting Create, monitor, analyze, and optimize performance marketing campaigns across multiple platforms such as Facebook Ads, Google Ads, TikTok Ads, and other relevant traffic sources. Measure the effectiveness of marketing strategies, optimize campaigns based on data insights, and drive continuous improvements in ROAS, CPA, CTR, and conversion rates. Execute full-funnel marketing campaigns, ensuring ads are strategically structured, creatively aligned, and performance-driven to meet client objectives. Prepare detailed and structured performance reports for management and clients, translating data into clear insights and actionable next steps. Monitor campaign budgets closely and optimize return on investment (ROI) by adjusting bids, targeting strategies, and creative direction accordingly. Collaborate with cross-functional teams, including creative, copywriting, and project management, to ensure campaigns are aligned with brand positioning and performance goals. Identify and experiment w