Digital PR & AI Visibility Specialist

About The Ad Firm The Ad Firm is a US-based, performance-driven digital marketing agency recognized for delivering measurable ROI through transparent strategies and proven results since 2009. We partner with businesses across industries to grow visibility, traffic, and revenue through precision-built campaigns. Job Overview We’re looking for a Digital PR and Link Building Specialist who’s genuinely good at earning brand visibility through community engagement and media outreach. Your primary focus will be Reddit, Quora, and Digital PR campaigns. If you also know your way around HARO and journalist platforms, that’s a plus. What You’ll Do Reddit & Quora (Primary) Identify and participate in subreddits, Quora topics, and niche online communities relevant to our clients Build brand presence through authentic, helpful contributions, not spam Answer questions, join discussions, and position client experts as credible voices in their space Monitor community conversations and engage where clients can add real value Digital PR (Primary) Develop and pitch story angles, expert commentary, and original data hooks that earn editorial coverage Secure backlinks and brand mentions from reputable publications and industry blogs Build relationships with journalists, editors, and content creators over time Research trending topics and news cycles to find timely placement opportunities HARO & Journalist Outreach (Nice to Have) Respond to journalist requests via HARO, Qwoted, Featured, a