Director of Creative Strategy, Experiential

Director of Creative Strategy, Experiential Location: Remote-first / NYC/LA/Miami preferred Department: Strategy & Creative Reports to: Partner/CCO About TH Experiential Founded in 2006, TH Experiential is a creative powerhouse in modern brand experiences. We specialize in crafting integrated campaigns that combine live events, digital engagement, streaming content, influencer moments, and culture-first storytelling for brands including Nike, Unilever, McDonald’s, Sephora, L’Oréal, DoorDash, eBay, and IKEA. We’re the go-to partner for Fortune 500 companies, agencies, and visionaries looking to push the edge of experiential marketing, from pop-ups and stunts to immersive conferences and social-first activations. As experiential continues to rank among the top five marketing channels in brand growth and retention, TH is shaping what’s next. The Opportunity We’re seeking a Director of Creative Strategy to lead the strategic and conceptual development of cross-channel experiential campaigns. This is a high-impact role for a hybrid strategist-creative who can think at the intersection of culture, audience behavior, brand voice, and immersive experience. As a core member of the leadership team, you’ll drive insights into actionable creative platforms, inspire clients and internal teams, and help position TH as a top-tier strategic partner in the ever-evolving experiential space. What You’ll Lead Strategic Thinking & Idea Development Translate client goals into brand-relevan