Product Marketing Manager
Full-time
US
Oct 30, 2026
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About the Role
At Staritas , we help healthcare organizations make every choice clear. We're looking for a Product Marketing Manager who develops and executes product marketing strategies that drive awareness, adoption, and growth across the Staritas product portfolio. This role partners with Product, Sales, Marketing, and Client Success teams to position products effectively, support launches, create customer-focused messaging, and strengthen market presence. About the Role Develop and maintain product positioning, messaging, and value propositions. Lead go-to-market planning and execution for new products, enhancements, and releases. Conduct market, customer, and competitive research to identify opportunities and support product strategy. Create sales enablement materials, including presentations, battle cards, solution briefs, and case studies. Partner with cross-functional teams to support product adoption, customer engagement, and revenue growth. Develop product-focused content, including webinars, presentations, customer success stories, and thought leadership materials. Assist with product launch communications and customer-facing marketing initiatives. Monitor product marketing performance and recommend improvements based on customer feedback and market insights. Represent the organization at industry events, conferences, and customer meetings as needed. Performs other related duties as assigned. Required Qualifications Bachelor's degree in Marketing, Business, Communications, Healt