Creator / Creative Producer – Senior

Overview: SOFTSWISS is hiring a Creator / Creative Producer to join our Team. We are looking for a creative and hands-on professional to lead the development and production of engaging content and innovative creative concepts that strengthen our brand presence and connect with audiences across multiple channels. Purpose of the role: You will be responsible for developing and delivering creative concepts and high-quality content that strengthen SOFTSWISS brand identity, engage target audiences, and support marketing objectives across multiple channels. Your work will help turn creative ideas into impactful campaigns and consistent brand experiences. Key responsibilities: Develop creative concepts for brand, product, and advertising campaigns, including performance marketing, in line with marketing objectives, audience insights, and brand positioning. Define the creative direction of campaigns, including the core idea, key messages, narrative, and visual approach. Create campaign slogans, headlines, and key messages that express the creative idea and reflect the brand’s tone of voice. Work directly with the Art Director as a creative partner, combining campaign ideas with their expertise in branding and visual consistency. Develop concepts for campaign key visuals: create mood boards, curate visual references, and prepare sketches and mockups that communicate the proposed composition, style, and overall look and feel. Refine the visual direction together with the Art Director.