Automotive Digital Marketing Advisor

Automotive Digital Marketing Advisor (Remote) Reports to: Manager of Customer Growth The Digital Marketing Advisor (DMA) serves as a trusted marketing strategist for sMedia 's dealership clients. Moving beyond transactional updates, the DMC translates ad performance and web analytics into actionable business growth, connecting digital strategy directly to inventory days-on-lot, sales goals, and ROI. This role carries a strategic performance and revenue component: advisors are responsible for account growth, churn mitigation, and expansion sales (cross-selling and upselling sMedia solutions). Key Responsibilities and Accountabilities Strategic Client Consultation: Lead Monthly Marketing Meetings and Quarterly Business Reviews (QBRs) with dealership decision-makers (GMs, GSMs, Marketing Directors). Deliver strategic insights, not just metric reports, focused on driving vehicle sales. Portfolio & Growth Ownership: Manage a dedicated book of full-service automotive clients. Own net MRR growth through proactive expansion recommendations, campaign optimizations, and account retention. Consultative Selling: Identify revenue opportunities based on inventory levels and dealership pain points (e.g., aging SUV inventory, local market shifts) and pitch tailored sMedia ad and platform solutions. Multithreaded Relationship Building: Build deep, multi-level relationships across the dealership (General Manager, BDC, Marketing Manager) to mitigate single-point-of-contact churn risk. Data