Marketing Specialist

Smartland is hiring a Marketing Virtual Assistant to support our marketing efforts across our real estate, property management, and pest control brands. This is not a basic social media posting role. We need someone who understands marketing strategy and execution, including SEO, not just how to schedule a post. Location: Must be based in the Philippines. Remote. What you'd actually do: Plan and execute marketing campaigns across email, social, and other channels, thinking through audience, timing, and goals, not just posting content. Own SEO for our websites and content: keyword research, on-page optimization, meta titles and descriptions, internal linking, and monitoring rankings. Write and edit marketing copy: emails, ads, landing pages, social captions, blog posts, all with SEO best practices in mind. Manage and grow our social media presence with a strategic content calendar tied to actual business goals (leads, brand awareness, retention), not just "keeping the feed active." Track campaign and SEO performance (rankings, organic traffic, open rates, engagement, click throughs, conversions) and report back on what's working. Support email marketing: building sequences, segmenting lists, monitoring deliverability and performance. Research competitors, industry trends, and audience insights to inform strategy, including competitor SEO and keyword gaps. Coordinate with designers, freelancers, or other team members on marketing assets. Help maintain brand consistency across a