HCP Personal Marketing Lead - Epilepsy

Location : This position may be performed remotely but requires flexibility and a willingness to travel as needed. Position Summary As HCP Personal Marketing Lead - Epilepsy, you will own the strategy, development, execution, and optimization of HCP personal promotion and speaker programming initiatives. This role will translate brand strategy, customer insights, and clinical evidence into compelling, compliant promotional tools and experiences that support meaningful engagement with healthcare professionals in a rare indication. Working closely with Marketing, Sales, Sales Training, Medical Affairs, Commercial Operations, Legal, Regulatory, Compliance, and external partners, this individual will lead field promotional initiatives and HCP speaker programs, ensuring alignment with brand objectives and effective execution. This is a hands-on role for a strong collaborator who can navigate the needs of a specialized HCP audience, drive cross-functional alignment, and continuously improve promotional effectiveness. Primary Responsibilities Lead HCP personal promotion strategy, translating brand objectives, customer insights, segmentation, and positioning into clear priorities for field engagement and promotional initiatives. Own the development and optimization of field promotional materials, including core sales resources, clinical data presentations, objection-handling tools, and other materials that support effective, differentiated HCP conversations. Lead HCP speaker programm