Inbound Marketing Manager (B2B Pipeline & Demand Generation)

Inbound Marketing Manager (B2B Pipeline & LinkedIn Growth) – Remote | U.S. Hours Position Type: Full-Time, Remote Working Hours: U.S. Business Hours About the Role At Pavago , one of our clients is hiring an Inbound Marketing Manager to build and scale a predictable B2B pipeline through LinkedIn content, audience engagement, lead nurturing, and demand generation . This is not a traditional content marketing or social media role. Your primary goal is simple: Turn content → conversations → qualified pipeline. You’ll work directly with the founder, who owns closing and sales conversations, while you focus on generating consistent inbound demand and qualified opportunities. You’ll own: LinkedIn content and thought leadership Content-led lead generation Audience engagement Inbound conversations Lead nurturing Funnel optimization Pipeline contribution If you understand how to turn attention into conversations — and conversations into revenue opportunities — this role is a strong fit. What You’ll Own Content-Driven Lead Generation Create high-performing LinkedIn content, including: Posts Hooks Carousels Thought-leadership content Identify content angles that attract: B2B buyers Founders Executives Decision-makers Develop content around customer pain points, industry insights, objections, and buying triggers Test different messaging, formats, and positioning Optimize content based on engagement quality and pipeline contribution — not vanity metrics Content → Conversation → Pipeli