Director, Influencer & Community Marketing

We're Newbridge — and we’re glad you’re here. What We Do Newbridge Marketing is an experiential and college marketing agency specializing in building meaningful brand connections through live experiences, college and youth marketing, and culturally relevant programming. We partner with leading brands across CPG, beauty, health, wellness, tech, and entertainment to engage Gen Z and youth audiences where they live, learn, and play. To learn more about our company and values, please visit our website: About the role The Director, Influencer & Community Marketing at Newbridge is a strategic, culturally fluent leader responsible for building and leading two core areas of the business: Community Management and Influencer Marketing Management. This role will establish the strategy, processes, platforms, and best practices needed to grow and scale both capabilities across Newbridge and our brand partner portfolio. Community Management — Own and grow Campus Collaborative, Newbridge’s nationwide community connecting college students with paid brand opportunities, with responsibility for community recruitment, engagement, retention, communications, and activation. This includes developing an engaged network of students and ambassadors that Newbridge can authentically connect with brands, campaigns, campus activations, and live experiences. Influencer Marketing Management — Lead the strategy and execution of influencer and creator programs on behalf of Newbridge’s brand partners, spa