UX Lead

We are a design-driven startup seeking a UX Lead who champions minimalist, human-centric product design and has a deep aversion to poorly crafted experiences. This is a key role for us and you will work closely with the Founder, Product Lead, Engineering, Sales and our customers to craft a delightful experience for our customers. What you'll do Own the end-to-end design experience – our brand, our visual identity, our website, our product UI, and essentially any touchpoint that we have with our customers. Define and shape the product vision alongside the founder and the functional leads. Partner closely with the engineering team to articulate your design choices and the tradeoffs. Use end-user research to deliver an amazing product experience. Immerse yourself in the product UI testing and learning end user behavior. Set a design-first culture in the company. Establish and scale our design system, ensuring consistency across all the touchpoints. Education Bachelor’s degree in Design, Human Interaction or a related field (or equivalent experience). Experience 5+ years working as a senior designer for complex (preferably B2B) web applications. 3+ years experience working with Figma. Who you are A product-obsessed designer with an eye for clean, minimalist, and human-centric design. You find poorly designed products frustrating and are on a mission to fix them. You thrive in early-stage environments—comfortable with ambiguity and rapid iteration. You have 3+ years of UX/UI exper