Director of Brand Engagement

Job Summary The Director of Brand Engagement helps translate Midwest Veterinary Supply ’s Marketing strategy into a cohesive brand experience across customer touchpoints. This role leads the day-to-day development and execution of brand engagement programs, content, creative design and production, clinic marketing, and events. In partnership with the VP of Marketing, the Director helps develop and activate the strategy, build consistent ways of working, and connect creative and engagement capabilities across the Marketing organization. The role supports Midwest’s commercial priorities by helping the company tell a clear, compelling story, strengthen customer relationships and deliver useful, consistent experiences for veterinary practices, Sales and manufacturer partners. This is a remote position. Candidates must reside in one of the following states: Alabama, Arkansas, California, Florida, Georgia, Idaho, Illinois, Indiana, Iowa, Kentucky, Louisiana, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, or Wisconsin. This role will require up to 10% travel. Core Responsibilities Brand Strategy & Planning Partner with the VP of Marketing to develop, refine and execute brand positioning, messaging and engagement priorities aligned with Midwest’s business strategy. Translate Marketing and business object