Senior Director, Performance Marketing Operations – O&O Lead Generation (Local H

Senior Director, Performance Marketing Operations – O&O Lead Generation Visiqua, a Local Hero Company, is scaling our Owned & Operated (O&O) call and lead generation business and is seeking an experienced Senior Director of Performance Marketing Operations, O&O Lead Generation to drive the operational execution of our pay-per-call, pay-per-lead, and CPA marketing programs. Working closely with the President and COO, you will translate business strategy into scalable execution across our customer acquisition engine. You'll oversee the operational implementation and ongoing performance of multiple acquisition channels, ensuring programs are launched efficiently, measured accurately, continuously optimized, and positioned for profitable growth. We're seeking a performance marketing professional with deep experience in pay-per-call and pay-per-lead marketing within an Owned & Operated (O&O) environment supporting pay-for-performance customer acquisition programs. The ideal candidate understands how direct-response businesses generate, monetize, optimize, and scale consumer demand while maintaining operational excellence, lead quality, conversion performance, and revenue growth. As a senior member of the O&O team, you'll help scale the business by driving cross-functional initiatives, building operational processes, and turning strategic priorities into measurable results. This position is remote (hybrid available if within commuting distance to Boulder