Marketing and Partnerships Manager

Role Overview We are seeking a strategic, highly organized, and growth-minded Marketing & Partnership Manager to oversee the promotional and community outreach ecosystem of our US-based clinical practice. In this position, you will be the core driver of our client acquisition pipeline—managing our internal creative marketing team while optimizing paid advertising, digital content, website SEO, and client nurture strategies. This role balances 75% digital marketing strategy/execution with 25% healthcare business development. A cornerstone of this position is leveraging Zoho CRM to track the customer journey from clinical intake to client onboarding, manage professional referral pipelines, and translate database insights into actionable growth strategies. If you are a process-driven professional who knows how to utilize CRM structures to optimize digital funnels while comfortably building local clinical relationships and B2B partnerships, we want you on our team. Key Responsibilities Clinical Marketing Leadership (75% of Role) CRM Pipeline & Lifecycle Management: Act as the primary manager of our marketing lead flows within Zoho CRM, ensuring accurate tracking of client intake sources, monitoring conversion pipelines, and keeping customer data seamlessly organized for our clinical intake team. Team Management: Oversee and coordinate our internal marketing team (content creators, copywriters), organizing workflows to ensure all social media assets, educational resources,