Head of YouTube (Strategy, Scripting & Team Lead)

We're hiring a Head of YouTube to lead Richard Yu's channels and creative team. Richard teaches people how to build businesses selling digital and physical products through "AI Arbitrage" ✅ The challenge Our immediate goal is to grow the business channel from ~90,000 to 200,000+ subscribers in six months and bring average views per video above 100,000. These are aggressive goals. We want someone excited by that challenge, with a clear approach to choosing what to make, testing ideas and getting good videos out consistently. You'll grow the top of the funnel by reaching new viewers who fit our audience. You'll also plan content for viewers who are getting to know Richard, learning about our offers and deciding whether to buy. Ultimately, we want this channel to grow the business, so views and subscribers need to translate into an audience we can serve. You'll be responsible for what we make, why we make it, how we package and produce it, and whether it worked. You'll work directly with Richard and the leadership team to set direction, goals and KPI's and lead, hire and manage a creative team underneath. This is a senior creative strategist and operator role . You will write first-person, long-form scripts yourself, as well as review and improve other writers' work. You should be equally comfortable setting channel direction, giving specific feedback and getting videos published. ✅ What you'll own Strategy and ideation: own the channel's growth goals, metrics and KPIs. Turn the