Media buying Manager - Energy market PPC

For our client, a company specialised in AI-driven performance marketing and media buying , we are looking for a PPC Media Buyer – Energy Sector (Italian Market): Our client is a technology-first performance marketing company that treats media buying as an engineering discipline rather than guesswork. They run large-scale paid campaigns across search, social, native and programmatic channels, backed by their own proprietary technology, real-time dashboards and full-funnel attribution. Their clients in this mandate are B2C energy providers , and the campaigns are managed with a monthly ad spend of around €400,000 . This is a freelance (contract), fully remote position. You will work independently and self-organise your day, with success measured directly on campaign performance and profitability. It suits a specialist who is comfortable owning outcomes on a significant budget and being held accountable for the numbers. REQUIREMENTS: Over 3 years of proven, profitable track record managing PPC campaigns at scale Expert-level command of Google Ads (AdWords) — search, bidding strategies, account structure and optimisation Hands-on experience buying media in the energy vertical (strong advantage), ideally for B2C providers Experience in the Italian market (strong advantage); Italian language a plus Confident managing large monthly budgets (in the range of €400k) with a focus on CPA, ROAS and lead volume Fully self-organising, performance-oriented and comfortable being measured on