Programmatic Technical Trading Lead

The Programmatic Technical Trading Lead at EVERSANA INTOUCH oversees programmatic campaign optimizations and management, applying a deep understanding of data analysis and programmatic advertising to drive campaign success. This role serves as the technical backbone of the programmatic team, supporting Programmatic Traders and Supervisors through consistent collaboration on campaign setup, measurement and troubleshooting across a portfolio of pharmaceutical brands spanning both Healthcare Professional (HCP) and Direct-to-Consumer (DTC)/patient audiences. This role blends hands-on technical expertise — including advanced SQL, identity resolution and data onboarding — with the ability to translate technical nuance into clear business language for clients and internal teams. Because this work touches campaign tracking and data collection for pharmaceutical brands, the Technical Trading Lead is also expected to understand, and help ensure adherence to, HIPAA and data-privacy considerations, along with the Medical, Legal and Regulatory (MLR) review requirements and platform-specific healthcare advertising policies unique to pharmaceutical advertising. Our employees are tasked with delivering excellent business results through the efforts of their teams. These results are achieved by: Campaign Optimization Leadership — Oversee programmatic campaign optimizations and management; identify performance trends to inform individual campaign and portfolio-wide optimizations. Trader &