Performance Media Specialist

We are looking for a Performance Media Specialist to join the Performance Media team at Endavant. This position is responsible for the management and optimization of B2B paid media campaigns for a high-profile regional logistics account, operating simultaneously across up to 15 LATAM markets. The ideal profile combines technical proficiency in paid media platforms with analytical capability to interpret B2B funnel data and communication skills to interact directly with the client. Location: Colombia Work arrangement: Remote Required language: English (advanced) Main responsibilities: 1. B2B paid media campaign management and optimization Manage and optimize campaigns in Google Ads (Search, Display, Demand Gen), Meta Ads Manager, and LinkedIn Campaign Manager for a regional logistics account across 15 markets. Ensure compliance with performance KPIs: CPL, ROAS, CTR, and Qualified Leads. Manage efficient multi-country budget distribution, ensuring coverage of executed vs. planned budget per market. 2. Reporting, dashboards, and data integration Build and maintain performance dashboards by market and channel in Looker Studio and/or Power BI. Prepare weekly and monthly reports with full-funnel analysis (impressions → MQL → SQL → close). Integrate lead data from CRM/MA platforms (Marketo, HubSpot) to ensure end-to-end B2B conversion traceability. 3. Technical coordination and activation support Coordinate with l