Senior Product Marketing Manager - E-Mobility (all genders)

your tasks: As a Senior Product Marketing Manager, you translate complex product knowledge into clear and compelling stories for different target audiences. Working in the newly established 'Product Knowledge Enablement' team at the intersection of Product, Marketing, Sales, and Customer Success, you combine hands-on execution with strategic product marketing. You develop target-group-oriented storylines and messaging for customers, employees, sales, marketing, and customer success. Together with marketing, you shape positioning and messaging further, highlighting technical USPs with product management. You plan go-to-market activities, product launches, and releases – from target groups and channels to measures and KPIs. You independently identify gaps in product communication, ICP activation, and competitive arguments, and close them operationally. Furthermore, you work with the team to build structures and formats for product knowledge enablement and manage a direct report. You create high-impact enablement formats such as one-pagers, sales decks, demo scripts, argumentation guides, and training and event materials. this is you: You bring senior experience in product marketing as well as positioning, messaging, and storytelling. You have a strong technical understanding, ideally with technical products, and can convey complex product content precisely, comprehensibly, and...