Director of Paid Media

About the Client Our client is one of the nation's largest performance marketing organizations specializing in real estate lead generation. With more than $20 million in annual paid media spend, the company has built its success through data-driven decision making, relentless testing, and scalable customer acquisition strategies. Every marketing dollar is invested into growing their own business, making performance, efficiency, and ROI the driving force behind every campaign. As they continue to expand, they are seeking a highly experienced Director of Paid Media to lead and scale their acquisition engine while building world-class paid media and creative operations. This is a fully remote opportunity for candidates located within the United States. Job Summary The Director of Paid Media is a senior leadership role for a highly hands-on marketing operator who enjoys being deeply involved in both strategy and execution. This individual will oversee more than $20 million in annual paid media spend across Meta, Connected TV (CTV), Paid Search, Native, Display, and emerging acquisition channels while leading the company's creative performance strategy. This role goes well beyond media buying. The Director will oversee the creative team responsible for ad content, messaging, editing, production, testing, and campaign execution, ensuring every creative asset is built with performance and measurable ROI in mind while maintaining quality and increasing spend. They will develop scalab