Meta Ads Specialist (Part-Time) - Remote

Launched in 2012, BorrowMyDoggy is the UK’s leading dog-sharing marketplace, connecting dog owners with trusted local dog lovers. We’ve recently brought Meta advertising in-house. We spend a significant budget on paid social every month, and we want our creative to work as hard as our budget does. What it’s like working with us We’re a fun, supportive and ambitious team where people are encouraged to take initiative and find better ways of doing things. We’re a small company, so there’s plenty of room to make an impact, take ownership and grow into new responsibilities. Who we’re looking for We’re looking for a hands-on Meta Ads Specialist to own our Meta account end to end: running campaigns and budgets, making the ads, and using data to decide what to make next. This replaces our agency. You’ll be the person who launches, monitors and optimises campaigns, and who turns our large library of in-house and community content into static and short-form video ads, working closely with our small in-house marketing team. This is a part-time role (1-3 days per week) . It could suit a freelancer or someone who wants to add meaningful, flexible work alongside another role, consultancy or portfolio career. You’ll work in a creative analytics tool (such as AdNova, Motion or Superads), Meta Ads Manager and AI tools, so you’ll need to be both a confident media buyer and a capable ad maker . What you’ll do: Run the account Manage our Meta Ads account day to day : campaign structure, audienc