Executive: Strategy and Customer and Competitor Insights

Executive: Strategy and Customer and Competitor Insights Key Accountabilities: 1. Strategy Formulation and Execution Develop and implement long-term business strategy aligned with The Companys vision and goals. Lead annual strategic planning in collaboration with key internal stakeholders (sales, finance, operations, HR, etc.). Execute initiatives to enhance franchise value and ensure sustainable growth and market leadership. Integrate new product offerings, partnerships, and market expansion into strategic execution. Analyse market trends, competitive positioning, and customer insights to inform decision-making. Monitor and evaluate the success of strategic plans against performance targets. Collaborate with marketing and communications teams to align campaigns with business goals. Foster cross-functional integration across The Company to execute strategic priorities. 2. Business Performance Monitoring Define KPIs and dashboards to track strategic, financial, and operational performance. Regularly report franchise value indicators to executive leadership, with actionable insights. Analyse data across departments (sales, marketing, finance) for performance optimisation. Ensure alignment with centralised services (e.g. CVM, Digital) to track key value drivers. 3. Market Research and Analysis Lead the delivery of market insights to support business strategy. Conduct competitor and market trend analysis to drive strategic agility. Identify monetisation opportunities from insight