Performance Marketing & ABM Manager

Join a high-impact Digital Marketing team as a Performance Marketing & ABM Manager, where you will lead the strategy, execution, and optimization of enterprise demand generation initiatives that directly influence revenue growth. This role is responsible for driving awareness, engagement, qualified pipeline, and customer acquisition across multiple priority lines of business through innovative performance marketing and account-based marketing (ABM) programs. As a strategic marketing partner and individual contributor, you will translate business objectives and sales priorities into targeted audience strategies, integrated paid media campaigns, ABM initiatives, channel experimentation, and investment plans designed to accelerate pipeline creation and increase sales velocity. Leveraging data, analytics, and market insights, you will continuously optimize campaign performance to maximize ROI and deliver measurable business outcomes. Working cross-functionally with line-of-business marketing leaders, sales organizations, analytics teams, digital marketing peers, and external agency partners, you will play a critical role in aligning marketing efforts with revenue objectives. You will own the growth strategy and performance of paid and ABM programs while partnering with internal stakeholders on campaign execution, funnel optimization, measurement, and reporting. The ideal candidate is a results-driven digital marketer with deep expertise in performance marketing, demand genera