APAC Marketing Program Manager (Connect, Attach and Retain Programs)

Job Description The APAC Marketing Program Manager (Connect, Attach and Retain programs) plans and coordinates marketing programs and campaigns to promote Agilent’s life sciences solutions, services, consumables diagnostics, genomics and cell analysis portfolios with a focus on increasing Customer Lifetime Value. The objective of these campaigns is to generate demand through innovative marketing strategies that grow business and capture market share, whilst upselling and cross-selling across the portfolio. The ideal candidate is an experienced marketer who has demonstrated success in developing and executing marketing campaigns in support of product launch and commercialization as well as sustaining demand generation campaigns. This position offers the opportunity to blend your business, creative and technical savvy to develop and manage marketing programs for the APAC region, to drive growth and enhance our customers’ experience with Agilent. This involves working across multiple functions and geographies to lead cross-functional teams in marketing program identification, development and execution for successful promotion and revenue growth of the portfolio. The position requires strong marketing program and campaign design skills, including an ability to understand customer needs and translate these needs into successful marketing programs and campaigns that drive revenue growth and add a new dimension to customers’ interactions with Agilent. Responsibilities Creates innova