Product Manager Dental – Homebased / Germany

Job Details To develop and manage the marketing plan for EMEA for the Dental portfolio including market segmentation, targeting and product positioning in direct and b2B markets (with strong focus on the German market) To actively manage the downstream product portfolio needs including key messaging to drive behaviour changes, congress strategy, surgeon trainings, and product support To support sales through identification of strategy, management of sales cycles and establishment of revenue targets To be the subject matter expert for the areas of responsibility To create and manage the product marketing message, brand values/ awareness and ensuring the value proposition is constantly aligned to the market needs With overall responsibility for developing support for the sales team with marketing collateral, education, and competitor/ market intelligence To help drive sales to meet the budget requirements What will this role involve? Generation of sales materials, digital platforms, collateral and other marketing tools Management of customer feedback (Post Market Surveillance along with R&D and Clinical Team) Management of product upgrades, development and line extensions into the market Management of analytical market data, market shares, competitor activity and sales trend analysis Supporting and validating sales management forecasts and budget processes Providing expertise and field support to target key accounts Providing analysis and input for pricing strategy Providin