Senior Social Media Manager & Content Strategist

ABOUT 321 THE AGENCY 321 is a full-funnel creative agency built for brands that operate in complex, regulated industries — healthcare, insurance, legal services, home services, entertainment, and travel and tourism. We're a remote, AI-first team that combines strategic creative with CRM infrastructure, performance marketing, and paid media to drive real, measurable business outcomes for our clients. We believe organic social isn't a posting schedule — it's where audiences discover, research, and decide. Our social practice is built to earn attention, build trust, and feed the same funnel our paid media and CRM teams work every day. The Senior Social Media Manager & Content Strategist is the leader who makes that happen across our client portfolio. ABOUT THE ROLE As Senior Social Media Manager & Content Strategist at 321, you will serve as the strategic and creative lead for organic social media and content across a diverse portfolio of client accounts, with primary focus on roofing, legal services, real estate, healthcare, insurance, and home services. You'll set content strategy, lead short-form video and creator-driven programs, guide the team that executes them, and connect social performance to the outcomes clients actually care about — leads, appointments, and revenue. The right person for this role thinks in audiences and stories, not just posts. You understand that people now search TikTok, Instagram, and YouTube the way they once searched Google, that a 30-sec